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Innovation News

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TAKE ACTION NOW: Introduction to Innovation for Manufacturers. Qld Government subsidised workshops - fantastic value. Final workshops start on 25th and 31st August. Download info.

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10 Top 2010 Consumer Trends.

Latest Consumer Trends - Statusphere.

10 Steps for Boosting Your Company's Innovation.

Brainstorming Tips.

McKinsey: Where the Developed Economies will Find Growth

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In a world of too many options and too little time, our obvious choice is to just ignore the ordinary stuff. Marketing guru Seth Godin spells out why, when it comes to getting our attention, bad or bizarre ideas are more successful than boring ones. Seth Godin is an entrepreneur and blogger who thinks about the marketing of ideas in the digital age. His newest interest: the tribes we lead.

Daniel Pink - The Death of Carrot and Stick: creating the culture of innovation

Daniel Pink in his latest book 'Driver' claims that the carrot is limp and stick broken. The research confirms that monetary incentives, known not to motovate people (or the Pavlov's dog) for very long, definitely do NOT stimulate creativity and it's time to embrace intrinsic rewards that get people interested and motivated for the right reasons. While this must be music to managers' ears, it is not as easy as it seams.

BOOKS: 'The Creativity Formula' by Dr Amantha Imber, a regular contributor to InnoFuture evnets, gives us 50 scientifically proven creativity boosters for work and live'. This is a must read.

Tom Kelley Interview with for InnoFuture 2007